The Booksellers Association of the United Kingdom & Ireland Limited
Irish Book Week 2019

 Irish Book Week 2019: 26 October – 2 November
 Irish Book Week is an innovative partnership between Bookselling Ireland and Publishing Ireland It launched in 2018 with huge success and will return for a second     year in 2019.

 Associated with the Books Are My Bag campaign, and timed to maximise the potential of the Irish publishing schedule, the campaign message is tailored to the   home market. Irish Book Week is backed by the Booksellers Association with a full point of sale kit, including free Irish Book Week tote bags.

 Irish Book Week celebrates the contribution that bookshops make to Irish culture, the economy and the revenue, and aligns with Ireland’s internationally recognised   status as a country of books. The campaign is supported by high profile ambassadors and a comprehensive PR and social media plan.

 If you have events already planned for Irish Book Week be sure to brand them Irish Book Week to help create the feel of a nationwide festival, and attract local and   national media attention.

 For more information contact Emma Bradshaw at the BA: emma.bradshaw@booksellers.org.uk
 For press and PR contact Jenny Sharif at Kate Bowe Communications: jenny@bowecommunications.ie 




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