The app is available on both Apple and Android and allows consumers to search for fantastic bookshops and exclusive bookshop offers local to them.

Why not tell all your customers to add the app, so they can quickly check your campaign offers and maybe even visit another fabulous BA member next time they’re on holiday.

The app has THREE different searches: 
•         a generic search for all BA bookshops
•         a search for all bookshops participating in the Books Are My Bag campaign
•         a search for all bookshops participating in Independent Bookshop Week

Within these searches, consumers can search by location and bookshop name. They can also limit their search to academic booksellers, chains, children’s, Christian, independents and school suppliers.

Each search result returns the key details for the shop, as well as directions from the consumer’s current location, opening hours, available services and any upcoming offers or events for BAMB and IBW.

You can upload your upcoming offers and events to the app by logging in to your Caboodle account: any BA member registered with National Book Tokens can create a Caboodle account.