Christmas Books
Christmas Books 2008
Order deadline extended until the 21st July
BOOKSELLERS
Christmas Books is the primary marketing tool for independent booksellers. Each year, nearly 1 million copies are produced and sent out to book buyers; in a survey of booksellers taking the 2007 edition, 93% felt that it had helped them to drive sales at Christmas.
Christmas Books, works because of the attention to detail that goes not just into the title selection – by an expert panel of leading independent booksellers representing the BA’s highly regarded Small Business Forum – and production, but into making sure that the catalogue delivers what booksellers need. Together with National Book Tokens, we provide practical and financial support to ensure that Christmas Books is the only catalogue produced for independent booksellers that offers:
This is what booksellers said about Christmas Books 2007: ‘Christmas Books gives us the most professional look at Christmas’
‘Our customers expect it after nearly 30 years’
‘There is no way I would be able to choose such an excellent range of titles – it’s invaluable’
‘Christmas Books is an excellent and cost effective scheme for small independent booksellers’
Christmas Books is available free of charge for the first 1,000 copies on orders of 2,000 copies plus. And we are able to maintain 2007 prices, ie £60 per thousand for orders over 10,00 copies, and £85 per thousand for orders below 10,000. Overprinting of the front and back cover with your details remains absolutely free. All you have to do now is indicate on the downloadable form your order quantity and other requirements and return it to us by the 21st July at the latest. An order confirmation and delivery details form will be issued on receipt and an artwork instruction form and subsidy forms if needed.
PUBLISHERS
Click here to download full details for submitting titles, Entry Form and Title Entry Summary Sheet. The deadline for submitting entries is the 20th June 2008
For further information, please contact alan.staton@booksellers.org.uk or sharon.down@booksellers.org.uk